We collect several types of information to provide a smooth, secure, and optimized vehicle listing experience:

A. Personal Information You Provide

• Account Creation: When you register as an individual user or a dealership, we may collect your name, email address, phone number, and physical region/showroom address.

• Listing Details: When you post a vehicle advertisement, we collect the details you provide, including vehicle specifications (make, model, year, condition, and price) and any uploaded photos of the vehicle.

• Subscription & Payment Data: For premium listings and dealership subscription packages, payment transactions are processed securely. We do not store raw credit card details on our servers; payments are handled directly by our secure payment gateway partners.

B. Automatically Collected Information

• Device and Usage Data: We collect metadata about your connection, such as your IP address, browser type, device type (e.g., mobile or desktop), and operating system.

• Performance and Analytics: We utilize privacy-compliant analytics (such as Vercel Analytics) to track page views, bounce rates, and navigation paths so we can optimize loading speeds and transition components.

• Cookies and Local Storage: We use browser cookies and local storage to save your preferences (like staying logged in, saved searches, or theme preferences).

We use your data to power and maintain the features of NorthWheels.pk, specifically to:

• Host and Display Your Listings: Display your vehicle ads (including your provided phone number and dealership profile details) so prospective buyers can contact you directly.

• Process Subscriptions: Manage active paid promotions, dealership quotas, and billing records.

• Improve Platform Performance: Monitor server loads, diagnose navigation delays, and maintain database indexes to ensure searches are lightning-fast.

• Send Service Notifications: Email or notify you regarding account security, subscription renewals, or active listings.

We prioritize your privacy and do not sell or rent your personal information to third parties. We only share information under the following limited conditions:

• Public Listings: Any vehicle details and contact information you publish in an advertisement are publicly visible to all visitors browsing the site.

• Service Providers: We may share restricted data with trusted infrastructure providers (like Vercel, Prisma database adapters, or payment processors) strictly to execute system functions.

• Legal Requirements: We may disclose your information if required to do so by local or federal law to comply with legal processes or protect the safety and rights of our users.

• Security Measures: We use industry-standard HTTPS encryption and secure server parameters to prevent unauthorized access, alteration, or disclosure of your personal data.

• Data Retention: We retain your account and listing data for as long as your account remains active. Deleted listings are archived or purged from our production databases in accordance with standard data pruning pipelines.

You have complete control over your personal data on NorthWheels.pk:

• Edit/Delete Listings: You can modify or permanently delete any of your vehicle listings at any time through your user dashboard.

• Account Deletion: You have the right to request the permanent deletion of your account and all associated records. To request deletion, contact us at the email provided below.

• Disabling Cookies: You can configure your browser settings to reject cookies, though some interactive features may not function optimally as a result.

We may update our Privacy Policy periodically to reflect changes in our database architecture, browser requirements, or legal compliance. Any changes will be posted on this page with an updated “Last Updated” date.

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us: